Monday, March 9, 2009

Art=Passion - Batiste Madelena


Like I've mentioned before I love art, mostly modern. I love old movie posters - they're graphic and bold, and idk I just like them. Soooo that being said.... today's artist spotlight features the work of Batiste Madelena, an Italian immigrant. Mr. Madelena immigrated from Italy in his 20's and almost immediately began working for George Eastman (the founder of the Kodak compant that we know today) designing posters for his Eastman Theater in Rochester, New York. The artist was commissioned to produce 7 22x44 posters for each film that came to the theater. By the end of 1928 he had created more than 1400 works of art for the theater.

Madelena was able to capture the essence of a movie with minimum of clutter. Using tempera paint on poster board he created a mood that demanded your attention. All of Madelena's work was almost lost. The artist himself discovered all of his works trashed in a dumpster behind the theater on a rainy day. Most of his work was lost but he was able to salvage and restore about 225 of them. 

He died in 1988. His legacy includes many of the classic film posters of the 1920's. One of his mass produced poster's for the film Casablanca sold for almost $18,000. 

Check out some of his work below. 

Oh yea and all of his stuff is hand painted. He had skills

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